Organization:
Microsoft

Location:
New York, NY

Solution:
Multiple In-store Visual Displays

Objectives
  • Implement outward facing LED video wall on top floor
  • Design a large 3 story monitor tower
  • Ribbon walls designed to swing out for front service on the 55" flat panels

Microsoft Flagship Store New York

Project scope

Outward facing LED Videowall 25W x 12H
Ribbon Walls (2) 15W x 3H flat panel videowalls
Monitor Tower 3W x 12H flat panel videowall
3rd Floor 3W x 2H videowall
2nd Floor 4W x 4H videowall

RPV is the preferred mount provider for Microsoft Stores worldwide. We were contacted to begin work on their NY Flagship store in early 2015. The challenges were numerous, including an outward facing LED Videowall on the top floor. The engineering team at RPV fabricated a catwalk system to service the LED, and maintain the stores windows. In addition to the LED videowall, RVP designed a large 3 story Monitor Tower that resides behind the main POS counter.

This focal point in the Flagship store contains rich content that enhance the customer experience and highlights products and in-store events.

Another component that is a standard in all Microsoft stores is their Ribbon walls. These interactive flat panel walls are designed to swing out for front service on the 55″ flat panels. Combined with a few smaller interactive videowalls, this store is an amazing piece of the Big Apple.

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